Wednesday, September 9, 2009

Eyedentify Yourself with You's Eyeworks & Youpi


Han Bulten, the founder of Eurovisie World Wide B.V., started working in the optical business over 25 years ago. He started off as a sales representative for various optical brands. After being on the road in the Netherlands for more than 15 years, he decided to start his own optical company and to introduce his own brand You'S Eyeworks. Very soon the brand proved to be very successful in the Netherlands and two sales reps were hired to work on the Dutch market.

Han's dream was however to conquer the world from his attic in a small village in the south of the Netherlands! Through his network of friends in the business he soon found his first customer abroad, RMG Fashion Frames in Belgium. By participating in the Silmo fair in Paris in 2002 things really started taking off. The international interest for the You'S Eyeworks brand and Eurovisie as a company was born… Agents in France, Spain and New Zealand started selling the collection and were soon very successful. News spread fast; Eurovisie has grown from there.
In the last 3 and a half years, Eurovisie presented the You'S Eyeworks collection during the MIDO and Silmo fairs. We also participated in fairs in Munich (Germany), Dubai, Montreal and Vision Expo East in New York with the result that we currently export our frames to over 60 countries worldwide. All countries in the European Union are represented and our agents in Australia, New Zealand, South Africa, Canada and the United States are very successful. We have a good network in the Middle East and in one of the fastest growing markets : Asia. There is also a growing interest from African countries. The South American market now also enjoys the right approach from You’S, put in to it by a new and ambitious colleague. He travels to most countries in the region bringing the right spirit across to various new distributors for You’S in several Latin American markets.

With a small team of 11 people we work hard on serving our customers in the best possible way and to bring a new inspiring collection twice a year.

Why is the You'S Eyeworks collection so special? We are fully aware that You'S Eyeworks is something different. The large collection consists of trendy frames in funky colours and in high quality materials for every group of people. Women, men, youngsters, older people, kids, people with small faces and people with big faces, modern, traditional people...everybody should be able to find a frame they like within our collection. We pay a lot of attention to details such as size and functionality. Every tiny detail is considered thoroughly before the final design is decided on and as a result the frames are very wearable. Our frames are manufactured and coloured according to the highest standards, under strict quality supervision from our head office in Holland.
A final and a very important aspect of our success is the social price level of the You'S Eyeworks collection ; this is something which really separates You'S Eyeworks from other similar brands.

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